Hi Anna,

Ready to fuel your summer with bold brand thinking and standout creative?

Our teams across the globe have been busy and we’re giving you a front-row seat. From new partnerships to AI strategy, here’s what’s shaping the work we do and how we think.

Let’s get into it. 👇

IN THE NEWS

What's new in the studio

WELCOME TO THE FAMILY

Word’s out. Specialist retail agency, True Story, is now part of Ride Shotgun, adding even more firepower in shopper marketing, brand experience and retail strategy. See how our partnership could work for your brand.

>>> Click here to learn more.

NOW TRENDING

Insider insights 

FROM COCKTAILS TO CONTENT STRATEGY

Catch our latest podcast as we break down strategy for engaging audiences worldwide with British drinks giant Diageo - the masterminds behind Johnnie Walker and Tanqueray. We got them in the hot seat to chat about how digital storytelling is changing the game.

>>> Click play and watch the podcast here.

CAMPAIGN SPOTLIGHT

Making an impact

POWERING UP CONTENT

When UK online retailer Powersheds hit a wall with cost, scalability, and brand consistency, we stepped in. Our mix of AI, CGI, and strategic consultancy helped them produce nearly 1,000 high-quality visual assets - fast, flexible, and always on-brand.

>>> Click here for the full case study.

SHAPING OUR THINKING

This issue's feature resource

NAVIGATING THE NEW AI SEARCH ECOSYSTEM

Brand traffic dropping? You’re not alone. With AI search tools like ChatGPT and Google’s AI Overviews reshaping search, it’s time for a new strategy. Find out why traffic is shifting, the impact on your marketing and how to stay visible in an AI-driven world.

>>> Read the full guide here.

THIS IS HOW WE ROLL

What our riders have been up to 

BOLD IDEAS FOR A GLOBAL STAGE

HSBC’s Global Investment Summit is one of their biggest industry events. And they put their money on us to deliver - turning strategy and creative into standout brand moments. Cole Procter gives us his take on seeing the work in action in Hong Kong.

>>> Click here for behind the scenes access. 

DRINK BEER, SAVE BEES

This World Bee Day, we were buzzing to back The World Bee Project x Buxton Brewery collab. We shaped a big idea to drive impact for a great cause. 

>>> Find out how it came together.

BURNING BRIGHT!

Shining bright on the first-ever IPA Beacon List - recognising agencies that push creative and strategic boundaries in a fast-moving digital world.

>>> See why we earned our spot.

BOLDER, SMARTER BRAND ENGAGEMENT - ALL IN ONE PLACE

SEE WHAT WE CAN DO FOR YOU